Zid
Riyadh-based e-commerce enablement company whose platform lets merchants run online stores, payments, shipping and marketplace sales from one dashboard. Founded in 2017, it has raised about $59 million.
Industry: E-commerce enablement | Location: Riyadh, Saudi Arabia | Founded: 2017 | Total Funding: USD 9M
About Zid
Zid is a Riyadh-based company that sells software for merchants to open and run online stores. Its platform lets a business manage online, social media and in-store sales from one dashboard and connects stores with payment providers, shipping companies and marketplaces. Its website names Al-Qudrah Al-Taqniyah for Technology and Communication Company as the legal entity.
Zid was founded in Riyadh in 2017 by Sultan AlAsmi and Mazen AlDarrab. AlAsmi was chief executive and AlDarrab chief growth officer at the 2021 and 2022 funding rounds. Arab News still named AlAsmi as chief executive in December 2024, while coverage of the Zammit acquisition in November 2025 names AlDarrab as chief executive.
Beyond the store builder, Zid offers point-of-sale, inventory, shipping, payment and marketing tools, financing for merchants, and an app store that its website puts at more than 400 apps. It launched ZidShip, a shipping management service, in 2020 and ZidPay, a payment aggregator, in 2021. Its website lists Amazon, Trendyol and Jahez as sales channels and says it is available in Saudi Arabia, the UAE, Kuwait, Oman, Bahrain, Egypt and Syria.
In October 2024 Zid launched an Amazon Marketplace integration that lets Saudi merchants sell to customers in the UAE and the reverse. Arab News also reported partnerships with Snapchat, TikTok and Meta. In November 2025 Zid acquired Zammit, an Egyptian software company that now runs Zid's local sales, merchant onboarding and support in Egypt. Zid said it plans to expand to other African markets.
Zid raised a $2 million pre-Series A round led by Elm's venture arm in 2019, a $7 million Series A led by Global Ventures in March 2021 and a $50 million Series B led by IMPACT46 in October 2022, with Wa'ed Ventures, Aramco's venture arm, joining. Arab News put total funding at $59 million in December 2024.
Arab News reported that Zid's merchant base grew more than 30 percent in 2024 to over 12,000 active merchants. Zid's website now states that more than 13,500 merchants use it and that more than SAR 10 billion in sales has been made through Zid stores.
Leadership
- Sultan AlAsmi, Co-founder; Chief Executive Officer (2017 to at least early 2025)
- Mazen AlDarrab, Co-founder and Chief Executive Officer
- Facundo Rua, Chief Technology Officer