Comprehensive coverage and updates on ecommerce-retail-tech across the MENA tech ecosystem.
Salla's acquisition of Paylink and Abwaab's purchase of Egypt's Eduact mark a shift from a market defined purely by funding rounds to one where mature platforms are starting to buy the capabilities they used to build.
Saudi live-commerce startup Rwaj has raised $1.2 million to expand its platform, betting that creator-led, real-time video shopping can become a meaningful retail channel in the kingdom.
Saudi e-commerce platform Salla has acquired payments provider Paylink, folding payment infrastructure directly into its merchant tooling as online retail and fintech in the kingdom increasingly overlap.
Keep Converting has raised $2 million to apply AI directly to the point where online shoppers abandon their carts, joining a wider wave of AI-enabled retail-tech funding in the Gulf.