Saudi Arabia is pushing into global standards for AI via a UNESCO ethics forum in Riyadh, an ISO board seat, ISO 42001 certificates and new copyright rules for training. Rankings have jumped. Writing the world’s model rules is still unfinished.
Liferay returned to LEAP 2026 to show Liferay AI Hub to Saudi enterprises, arguing from its own research that organisations in the Kingdom are ahead on AI adoption but behind on governance and measurement.
Deloitte Middle East returned to LEAP 2026 with research showing that while AI tool access across the region has grown fast, only a third of organisations say they are using it to transform how they operate.
Process intelligence platform ARIS is at LEAP 2026 arguing that AI agents need a trusted map of how a business actually operates before they can be trusted to act. Its CEO is meeting Saudi customers and partners at the show.
The Saudi Data and Artificial Intelligence Authority opened DeepFest 2026 alongside LEAP in Riyadh, with more than 100 speakers from 17 countries across the AI-focused programme.