Vast Group

Saudi payments and customer-engagement company behind VastMenu and VastPay, which closed a SAR 5M pre-seed round in 2025.

Industry: Payments | Location: Riyadh, Saudi Arabia | Total Funding: SAR 5M

About Vast Group

Vast Group is a Saudi payments company that sells a connected payment ecosystem to restaurants, cafes, retailers and multi-branch or franchise businesses. Its products include VastMenu and VastPay, with a further product, Vast+, listed as coming soon. Payment methods covered include QR, NFC, SoftPOS and payment links, alongside customer-engagement tools for loyalty, online reputation and marketing, and integrations with point-of-sale systems.

The company's site reports more than 700 active merchant locations, over 35 technology or integration partners, more than 3 million end users served and over 100 million in gross merchandise value. Merchants it names include Wakame, Bait Omar, Laderach Switzerland, Virgin Mobile, Wareed Medical Laboratories, Ajmal Clinics and Al Dakheel Oud.

In February 2025, around LEAP in Riyadh, VastMenu announced a SAR 5 million pre-seed round. Bridge Middle East and Mubasher reported it, and most outlets named delivery company Mr. Mandoob as lead investor, though one item named Mrsool instead. Press describes VastMenu as founded by Adel Al-Otaibi.

The company serves customers in Saudi Arabia.

Leadership