ThrowMeNot
Dubai-based marketplace that resells near-expiry and surplus consumer goods at a discount; announced a USD 550,000 pre-seed round in February 2026.
Industry: Surplus and near-expiry goods marketplace | Location: Dubai, United Arab Emirates | Founded: 2025 | Total Funding: USD 550K
About ThrowMeNot
ThrowMeNot is an online marketplace in the United Arab Emirates that resells near-expiry and surplus consumer goods, including groceries, chocolates, drinks, beauty and household products, at reduced prices. Its website names the operating entity as Throwmenot FZ-LLC, with a commercial office at In5 Tech in Dubai Internet City, and the company is based in Dubai. It was founded in 2025.
Archie Rudyuk is named in coverage as the founder; Wamda calls him a co-founder and describes him as a UAE-based entrepreneur with more than a decade of experience in digital commerce, fintech partnerships and e-commerce operations.
The company buys stock from official UAE distributors and says its suppliers include FMCG brands, distributors and retailers that would otherwise discard goods because of short shelf life, overstock or packaging changes. Its website shows the best-before date on each product, delivers across all seven emirates and has a wholesale section selling by the pack or carton. The website advertises discounts of up to 70 percent, while the February 2026 funding announcement cited discounts of up to 90 percent off retail. According to that announcement, the platform worked with more than 25 suppliers and listed more than 2,700 products from over 885 brands.
In February 2026 ThrowMeNot announced a pre-seed round of 550,000 US dollars led by Sheikh Ahmed bin Mana bin Khalifa Saeed Al Maktoum. Wamda reported that the money will be used to expand the team and scale delivery and fulfilment capabilities, and that the company plans to deepen its UAE presence before expanding across the MENA region and into other sustainability-focused products and services. The company's website showed a counter of 4,284.9 kilograms of products saved from disposal when it was read in October 2026.
Leadership
- Archie Rudyuk, Founder
- Sheikh Ahmed bin Mana bin Khalifa Saeed Al Maktoum, Lead investor