Safa Soft
Safa Soft provides software for travel and tourism operators and governments, with a focus on Hajj and Umrah services. Its site lists a presence in Saudi Arabia, Egypt, the UAE, the UK and Indonesia.
Industry: Travel and Hajj/Umrah software | Founded: 2008
About Safa Soft
Safa Soft is a software company serving the travel and tourism sector, with a focus on Hajj and Umrah services. Its website describes digital solutions for governments, tourism companies and operators covering travel document management, booking and operations. The site lists a presence in Saudi Arabia, Egypt, the United Arab Emirates, the United Kingdom and Indonesia, gives a Saudi telephone number, and does not state a headquarters. TechScoop describes it as an enterprise software provider serving business-to-business Umrah operators.
The company says it began in 2008 with digital solutions for Hajj, Umrah and travel, although its home page gives 2009. Its own timeline records a first e-system for travel management in 2009, digitised Hajj and Umrah services for the Government of Sudan in 2011, Hajj quota management systems for Egypt and Sudan in 2014, and a Hajj operations system for the Jordanian government in 2015. Later entries include an integrated platform in Indonesia in 2016, tourism platforms under Bahrain's Vision 2030 in 2018, and a cloud-based software suite in 2023. Eng. Hossam Asaly is named as chief executive in TechScoop's coverage.
Its products include Safa Visa for travel document management, Safa OTA for building travel business websites, Safa Bravo for data processing, Finx accounting software, cruise ticketing and security services. Customers named on its site include Abu Dhabi Travel and Tourism Agency, Delma for Travel and Tourism, Lara Travel and Tourism Agency and Yildiz Travel of Tunisia.
In June 2026 the company reported two Hajj applications. It was a technical partner on Egypt's Rafeeq app, supervised by the Central Administration for Tourism Companies, and it co-developed Jordan's Wafid Al-Rahman app with the Ministry of Awqaf's information technology department. In July 2026 it announced ISO/IEC 27001:2022 certification of its information security management system. It was the exclusive technology partner of the Umrah and Ziyara International Forum in 2024, and in September 2026 it took part in the launch ceremony of the Umrah and Visit Forum 2027 in Jeddah.
Leadership
- Hossam Asaly, Chief Executive Officer