Giraffe (Ms. Giraffe)

About Giraffe (Ms. Giraffe)

Giraffe, operating under the Ms. Giraffe company name, is a Saudi education technology company that builds personalised learning experiences with artificial intelligence. Its stated approach is to start from each learner's interests and goals and design content around them.

The company runs two product lines. Ms. Giraffe is aimed at children and encourages reading in both Arabic and English, including content that introduces Saudi culture. Giraffe, hosted at learn.msgiraffe.com, combines lessons with conversation practice for language learners. The platform lists English, French, Spanish, German, Mandarin Chinese and Arabic, with proficiency levels from A1 to C2, and presents language use in situations tied to the learner's own circumstances, such as a job interview in a second language.

The company's website describes its mission as reinventing education so that learning adapts to the learner and carries into real life, and lists six principles: learners first, curiosity-driven learning, confidence through practice, responsible design that considers users' needs and ages, learning for real life, and steady progress. The site is available in English and Arabic, and it says the team listens to learners, families and teachers to improve its products.

Industry categories attached to the startup are education and entertainment, and it is categorised as seed stage and based in Riyadh. The public record available does not name founders or disclose funding amounts, investors, user numbers or founding year.