Revora raises $2 million for its AI commerce platform
Category: AI & ML
By Emily Carter
Published: 2026-06-25T04:15:00.000Z
The way people shop online is quietly being rewired, and Revora is betting the chat window, not the product page, is where the next wave of sales will happen. The AI commerce startup, formerly MyAlice, has raised $2 million in a seed round to build an AI operating platform for online merchants.
The way people shop online is quietly being rewired, and Revora is betting that the chat window, not the product page, is where the next wave of sales will happen. The AI commerce startup, formerly known as MyAlice, has raised $2 million in a seed round to build what it describes as an AI operating platform for online merchants. The round was co-led by i2i Ventures and Oraseya Capital, with participation from a long list of backers including Anchorless Bangladesh, Conjunction Capital, F6 Ventures, Hi2 Global and Orbit Startups, alongside several angels. The rebrand from MyAlice signals a deliberate shift, from a conversational commerce tool into a broader sales engine for e-commerce brands. What Revora actually does is push selling into the places customers already spend their time. Its AI agents operate across messaging channels like WhatsApp and Instagram, as well as on a brand's own website, and they handle the full arc of a sale within the conversation itself, from product recommendations to cart recovery to collecting payment. In a region where so much commerce already happens through WhatsApp chats with sellers, that is a natural fit rather than a forced one. The agents do the kind of work a good human sales assistant would, nudging a hesitant shopper, recovering an abandoned basket, and closing the transaction without bouncing the customer between apps. There is a forward looking twist that gives the pitch extra relevance. Revora converts each merchant's product catalogue into structured data, with the explicit aim of making those products discoverable by AI powered search and shopping tools. As consumers increasingly ask AI assistants what to buy rather than scrolling through search results, brands risk becoming invisible inside those AI generated answers if their catalogues are not machine readable. Revora is positioning itself to solve that problem before most merchants even realize they have it, which is the sort of bet that tends to age well in a fast moving market. The traction behind the raise is what makes it credible. Revora says it is live in more than 21 countries, but the telling detail is geographic, since revenue has grown tenfold after the company focused on Saudi Arabia and the GCC in late 2024. That is why the bulk of the seed proceeds will go toward growth in Saudi Arabia, its largest and fastest growing market, with the rest funding product development. The company was co-founded by Shuvo Rahman and Daniyal Baig, the latter having spent more than 12 years across MENA media and fintech, most recently as chief operating officer of Forbes Middle East, while Rahman previously built and exited the Bangladeshi agritech platform iFarmer. The regional read fits the GCC's broader trajectory. The Gulf has a young, mobile first population, mobile wallet penetration above 60 percent in the UAE, and a conversational commerce culture that runs heavily through messaging apps. Analysts expect AI to capture a sizeable slice of hundreds of billions in incremental regional GDP by 2030, and tools that let merchants sell directly inside chat, while preparing them for an AI driven shopping future, sit right at the center of that shift.